BE YOU. BREAK THROUGH. BE HEARD.
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BE YOU. BREAK THROUGH. BE HEARD. ☆
PodcastS and Audio
The future is audio
US adult podcast listeners will spend an average of 50 minutes per day tuned into programming in 2024.
The US alone, where podcasting is entirely mainstream, will have over 135.4 million podcast listeners in 2024, accounting for 44.1% of all internet users.
Podcast ads are show-specific, rather than audience-based. That same IAB report found that 42% of podcast ads were to drive brand awareness, compared with 39% for direct responses and 12% for branded content.
32% of podcast listeners now consider it their top audio platform, up from 26% in 2016. And as there has been a surge of return-to-office commuters, podcast listenership has also been soaring.
This growth is particularly notable among 18- to 34-year-olds and adults aged 35 to 49 who favor listening during car rides or while using public transit.
Read the full report from EMARKETER.
Create Your Audio Ad
To be heard on a podcast, radio show, or music streaming platform, you need audio advertising spots that can run during breaks for listeners tuning in.
Our team creates end to end professionally recorded audio advertisements designed for podcast and radio advertising breaks.
We provide copywriting (we’ll write the words and have you review/approve), voice and recording, and distriution of ad files back to you with intructions on how to use.
Get started by completing the form below and a member of our team will contact you with next steps.
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